by | Sep 8, 2014 | Design, Innovation
Source: Slide deck on Design Thinking1 Design Thinking The Term as Prototype Design Thinking is a term most often used to describe the work done by companies such as IDEO, Continuum, and most other design firms. According to Jess McMullen, it was coined in 1987 by...
by | Jul 17, 2014 | Healthcare Industry, Innovation
In several posts, I reference the need to evolve innovation beyond new technology to reinvent human experiences as a more sustainable approach to innovation especially in Healthcare. Id like to put this idea in context to better explain what this means....
by | Jun 17, 2014 | Consumer Experience, Innovation, Organizational Behavior
Were surrounded make that inundated by news of the latest wearable technology or smart phone app that will change the world. Healthcare costs are skyrocketing in direct proportion to our waistlines. Theres a common belief that if we track our personal data our...
by | Apr 20, 2014 | Innovation, Organizational Behavior
There were some good comments in last week's post which caused me to pose a question. So many of you resonated with the idea that a start-up needs to launch an offering that is at the intersection of what the founder wants and what the market wants, and...
by | Apr 13, 2014 | Innovation, Organizational Behavior
I've noticed an interesting shift in the last couple of years when I talk with founders of start-ups. It used to be that they were only worried about building a new product with new technology. They often set out to solve a real market need,...
by | Mar 10, 2014 | Consumer Experience, Healthcare Industry, Innovation
When creating new customer experiences, it's often necessary to help corporate stakeholders to make different types of decisions than they would make to evolve the current offerings. Making different decisions is hard. It's also scary. But...
