by | Jul 28, 2014 | Consumer Experience, Design, Healthcare Industry
In my last post I talked about the different dimensions of innovation, and that there is some low hanging fruit in the healthcare system that could be realized by applying behavioral knowledge to create new value propositions. Currently there is a lot of talk...
by | Jul 6, 2014 | Consumer Experience, Healthcare Industry, Organizational Behavior
“Live long, and Prosper” – Spock character – Star Trek Its no secret that healthcare costs are spiraling out of control. In other industries, the problem(s) contributing to rising costs can be identified and quantified, and new solutions can be...
by | Jun 17, 2014 | Consumer Experience, Innovation, Organizational Behavior
Were surrounded make that inundated by news of the latest wearable technology or smart phone app that will change the world. Healthcare costs are skyrocketing in direct proportion to our waistlines. Theres a common belief that if we track our personal data our...
by | Apr 27, 2014 | Consumer Experience, Design, Organizational Behavior
I'm struck by how often I'm asked about a product's ability to change people's behavior. It's not the fact that I'm asked the question, but it's usually that an expectation is often embedded within the question that it is the product...
by | Mar 10, 2014 | Consumer Experience, Healthcare Industry, Innovation
When creating new customer experiences, it's often necessary to help corporate stakeholders to make different types of decisions than they would make to evolve the current offerings. Making different decisions is hard. It's also scary. But...
by | Feb 23, 2014 | Consumer Experience, Design
I’m often struck by people’s initial approach to innovation problems. Very often, the initial impulse is to find out what exists today, and then develop new ideas based on the existing, underlying construct. This will be a great way to improve...
