by | Apr 28, 2015 | Consumer Experience, Design, Innovation
In my last post I discussed the difference between an insight and an observation, how each required different work, and led to different results. Now I’ll use my journey as a mobile phone consumer over the last several years as an example. Way back in the early...
by | Apr 17, 2015 | Consumer Experience, Organizational Behavior, Uncategorized
The topic of market insights has come up quite a lot lately. I have repeatedly been hearing the word insight as something to be observed, as in “We observed several insights on that consumer interview.” This is not an uncommon way to speak about insights,...
by | Mar 12, 2015 | Consumer Experience, Healthcare Industry, Innovation
Let me start by saying that I think Apple’s Research Kit is great, and can enable us to do great things. However, a lot of the hype I’m hearing has me a little concerned, because it is mainly centered around the idea that getting more data is the key to transforming...
by | Feb 19, 2015 | Consumer Experience, Healthcare Industry
Companies listed in Fast Company’s “World’s Most Innovative Companies in 2015 in Health Care” If the medical industry doesnt figure out how to make products that fit consumer lifestyles, the consumer companies will figure out how to make...
by | Dec 8, 2014 | Consumer Experience, Design
The Value of Humanities in Technology In my last post I talked about how my job waiting tables at a TGI Fridays enabled me to hone the problem finding skills that are more directly relevant to my career than any of the real jobs Ive had. In similar fashion, the...
by | Nov 20, 2014 | Consumer Experience, Innovation
Growing up, we often played the popular board game, The Game of Life. The object of the game is to end with the most money. This is accomplished through a series of various decisions and circumstances, and one thing the game made clear was that higher paying jobs...
