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Lopsided thinking

I've been reviewing product development processes for different companies and have noticed something pretty interesting.  It seems that linear development processes that track tasks rather than results lead to lopsided thinking. What do I mean by that? Well,...

Back to reality

I'm just back from two weeks away in Argentina.  Fabulous place, and we had a great time.  The only issue was that one of our bags was stolen.  Augghhhh…  Now off to deal with insurance companies to replace the stuff that was...

Are you finding your consumer’s desire path?

Mike Arauz posted an interesting metaphor connecting brands to desire paths.  Here’s how he describes it: This is a desire path (lots more here). Desire paths are the walking paths that get traced across the ground when groups of people, over time, leave...

The Passion Economy

Several weeks ago, my friend and excellent Salon participant Sean was inspired by Saul Kaplan's article about The Passion Economy. Sean decided to put forth a challenge to several of us to write a short article on what the idea of the passion economy...

Honing Critical Thinking Skills: Start a Salon

There is a lot of information out there about creativity; how to develop it, how to harness it productively, and how to nurture it within a company.  What I see far less often, is how to hone critical thinking skills. As I've said before, I define innovation...

A new focus for car companies

Today GM and Chrysler are approaching the US Treasury for more aid. They have been preparing their case to prove that they need more money to survive in the current economy, and that they are being responsible in cutting costs, headcount, and negotiating with the...